Bus Day: poster and slogan contest

BMTC invites innovative posters and slogans for Bus Day publicity. The winner get a cash prize of Rs 15,000 for the best poster design.

Bangalore Metropolitan Transport Corporation has been conducting Bus Day on the 4th of every month, providing publicity through different media. Bus Day is an initiative to promote public transport in the city of Bangalore.

BMTC is now inviting innovative posters (inclusive of slogans) for Bus Day publicity carrying a prize of Rs 15,000 for the best poster design. Bus day posters should incorporate the blue & red wheel-logo (either Kannada or English) and BMTC Logo contained in Enclosure 1. The softcopy of the logo can be downloaded from the scroll found on the homepage of the website: www.bmtcinfo.com.

The last date for submission of posters with slogans is on the 3rd, September, 2011 by 5 PM. The posters should be optimized for A3 viewing and emailed in pdf format to ctmobmtc@gmail.com with a copy marked to bus.day.bmtc@gmail.com. Entries should be submitted with the name, phone number and address of the participant.

For any queries kindly contact 1800-425-1663

Bus day logo

About Bus Day

In a first of its kind initiative to promote public transport, the Bangalore Metropolitan Transport Corporation (Public Transport provider) held its first “Bus Day” on the 4th of February, 2010. Bus Day is envisaged to be a day where the citizens of Bangalore would leave their private vehicles at home and use public transportation for their commute in order to contribute to a thriving and livable city.

A testimony for the success of Bus day has been reduction in pollution, increase in selected bus day corridor vehicle speeds and increase in rider-ship. BMTC has been monitoring the effects of Bus Day on air quality, journey time extrapolated through speeds on bus day corridors, rider-ship extrapolated from the revenue and pictures taken by cameras at junctions to show movements of traffic.

The campaign has been jointly undertaken by Government and private entities alike with support from the Transport Department, BMTC, Bangalore Traffic Police, Industries Associations, youth e-portals such as Praja, NGOs, Media and citizens of Bangalore. BMTC officers have also taken up further sensitivization by visiting different pockets of the city and sections of population to ascertain the growing and differentiated demand for BMTC services.

The said exercise also is meant to strengthen feedback mechanisms of BMTC through accountability. Sustainability is the underlying motto of BMTC in order to undertake this huge initiative. Therefore, Bus Days have not only been popular for the awareness that they have raised but also for the movement that it has started. 

Comments:

  1. Siddharth S says:

    I really doubt whether BMTC is organizing bus day to attract people to bus-it looks like a mere publicity stunt-everyone knows that travelling by bus is sure to take longer time compared to personal vehicles-but if BMTC is going to charge such high fares then there is no incentive for anyone to leave their vehicles-travelling by a 2-wheeler provides to cheaper over short distance compared to a BMTC bus an dis going to save time-Let BMTC introduce more short distance circular services and reduce the fares before undertaking any such activities in future

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Similar Story

Effective speed management critical in India to reduce road crash fatalities

Speeding accounts for over 71% of crash-related fatalities on Indian roads. Continuous monitoring and focussed action are a must.

Four hundred and twenty people continue to lose their lives on Indian roads every single day. In 2022, India recorded 4.43 lakh road crashes, resulting in the death of 1.63 lakh people. Vulnerable road-users like pedestrians, bicyclists and two-wheelers riders comprised 67% of the deceased. Road crashes also pose an economic burden, costing the exchequer 3.14% of India’s GDP annually.  These figures underscore the urgent need for effective interventions, aligned with global good practices. Sweden's Vision Zero road safety policy, adopted in 1997, focussed on modifying infrastructure to protect road users from unacceptable levels of risk and led to a…

Similar Story

Many roadblocks to getting a PUC certificate for your vehicle

Under new rule, vehicles owners have to pay heavy fines if they fail to get a pollution test done. But, the system to get a PUC certificate remains flawed.

Recently, there’s been news that the new traffic challan system will mandate a Rs 10,000 penalty on old or new vehicles if owners don't acquire the Pollution Under Control (PUC) certification on time. To tackle expired certificates, the system will use CCTV surveillance to identify non-compliant vehicles and flag them for blacklisting from registration. The rule ultimately has several drawbacks, given the difficulty in acquiring PUC certificates in the first place. The number of PUC centres in Chennai has reduced drastically with only a handful still operational. Only the petrol bunk-owned PUC centres charge the customers based on the tariff…